Website Design Worksheet

Please ignore any question that is not applicable to your situation

General Information

The name of your company

How can Claudie Web Design help you achieve your business goals?

Who are the decision makers for this project?

What is your budget for this project?

Who am I building for?

Please tell me about your ideal customers. The more you can share, the better.

  • Who are they?
  • How old are they?
  • What gender?
  • Where are they located?
  • What are their family situation?
  • Where do they work?
  • Where do they hang out online?
  • What are their interest?

Respond to as many questions as you see fit.

List the main reasons why your ideal customers would visit your website.


  • Check your opening hours
  • Research product information
  • Contact your business
  • etc.

Design Concept

What are your current brand colours and have they served you well so far?

Please attach your company logo if you have one :

Will I be using existing content for your website or are you hiring me to write new content (wording and images)?

What do you like about your current website?

Your competitors

Do your competitors have a website? If so, list them here so that I can make sure yours is better 🙂

What do you like about the websites of your competitors? Please list the website and what you like about it.


Are the any other websites in particular that you like the design of? Why?

Is there anything else you think I should know?

Your contact information

Your name

Your e-mail address